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New Directions for the Sustainable Agriculture Movement: A Conversation about Strategy

January 2005 and beyond...

Julie Guthman

Dr. Julie Guthman is an Assistant Professor of Community Studies at the
University of California at Santa Cruz. Her research and teaching are
primarily focused on the political economy of food and agriculture, both
locally and globally. Her book "Agrarian Dreams: the Paradox of Organic
Farming in California" was recently published by UC Press.

She is also on the board of EFA.


Julie Guthman,
UC Santa Cruz, CA

In my comments, I’d like to focus on a few things we should think about and do as a social movement.

At the outset, then, let me make clear that my interest is in building a social movement, not an industry. While I am certainly glad that the organic food sector has been successful at growing the market for organic food relative to other food, that, in my mind, is not equivalent to effecting widespread and deep rooted change in the way we grow, distribute and eat food. And, I believe that changing our food system to one that is truly ecologically sustainable can only be achieved with major social and political transformations. Historically, these have been made through social movements, not existing power structures. My comments today, then, are directed to the movement not the industry.

One other preliminary comment: I’m really excited that social justice is becoming an explicit goal of several organizations within the California movement. I hope that at some point today we can talk about the key social justice issues and strategies to address them.

So, now I’m going to take on some of the sacred cows of those who identify with the movement and will do this through three over-arching points:

1) Key Terms.

I hear a lot of terms thrown around to describe the problems we face, terms like globalization, consolidation, concentration. I don’t have time to work through all of these today, but let’s take up a couple:

globalization: This is really a very imprecise term. In fact, if you take export of crops as a ratio to crops grown, California agriculture was more globalized 120 years ago than it is today.

concentration: Despite trends in the organic industry, farming in California is not concentrating – this is much more a phenomenon in the Midwest. What is an issue for farmers in California is the consolidation of retailers and other large buyers who can set prices.

family farms: California never had an agrarian tradition – no family farms. Farms in California have always used wage labor and lots of it – made cheap by government policy and violent anti-union action. To speak of family farms is not only wrong analytically, it is a doubly bad slap in the face to those people who work in our fields.

In short, let’s get the analysis right; let’s get the history right.

2) We need to focus more on processes rather than forms.

We saw this with organic standards, how attention to processes was reduced to what materials can be used. There’s an equivalence with social concerns.

Big versus small is the wrong way to talk about it. There is as of yet no evidence that small farms are necessarily more sustainable and socially just than big farms. Nor is local an easy stand-in for sustainability and social justice.

Indeed, one of problems with identifying the problem as globalization or bigness is that they tend to lead to the conclusion that if you do opposite you get the right result – e.g., localize, scale down. We need to get beyond dichotomous thinking.
Instead, we need to think about processes that lead to justice: inclusion, democratization, cooperation, income-sharing (rather than exploitation), etc.

3) Act like a social movement. We need to learn from history.

Successful social movements don’t try to make everybody happy – they certainly don’t harbor the pretense of win-win solutions. They identify a problem, usually an institution or group of people who are responsible for the problem (at least in part), and make them a target. They create coalitions of interest in regard to this target. They galvanize their constituents by naming the enemy and articulating grievances. They use both fiery rhetoric and reasoned analysis. In my opinion, one of reasons that the anti-GE has been more successful on a worldwide level is that it is not afraid to act like a social movement. There’s also a lot to learn from recent political history – let’s not be afraid to fight the fight.

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