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Alternative Aesthetics: Creating New Outlets for Cosmetically Challenged Produce

Many new methods and models are addressing what has been considered food “waste” at the farm level. This panel will investigate the art and business behind reducing food waste by utilizing the entire crop, recreating lines of distribution, inventing new marketing tactics, and educating consumers. Hear from experts at the front lines of this growing movement. A farmer will outline the challenges and opportunities he faces selling imperfect fruits and vegetables. A retailer will talk about how the produce landscape is shifting and some ways that stores are educating consumers. A purchaser will talk about recreating lines of distribution and marketing this new niche to retailers and consumers alike. 

Track and Session Info

Track: 
Merchants, Handlers, & Distributors
Session: 
C | 3:30 pm

Date and Location

Location: 
Kiln
Day: 
Thursday
Presenter(s): 

Same Time

Date:
Oct 21 2016
Location:
Nautilus
Track:
Social Justice Advocacy & Cultural Diversity
Date:
Oct 21 2016
Location:
Chapel
Date:
Oct 21 2016
Location:
Acacia
Track:
Beginning Farmers & Ranchers
Date:
Oct 21 2016
Location:
Fred Farr
Date:
Oct 21 2016
Location:
Oak Shelter
Track:
Activists
Date:
Oct 21 2016
Location:
Evergreen
Track:
Activists
Date:
Oct 21 2016
Location:
Scripps
Track:
Activists
Date:
Oct 21 2016
Location:
Heather
Date:
Oct 21 2016
Location:
Sanderling
Date:
Oct 21 2016
Location:
Merrill
Track:
Activists
Date:
Oct 21 2016
Location:
Kiln
Date:
Oct 21 2016
Location:
Heather
Track:
En Español, Social Justice Advocacy & Cultural Diversity
Date:
Oct 21 2016
Location:
Nautilus
Date:
Oct 21 2016
Location:
Acacia
Track:
Merchants, Handlers, & Distributors
Date:
Oct 21 2016
Location:
Toyon
Track:
Beginning Farmers & Ranchers
Date:
Oct 21 2016
Location:
Oak Shelter
Track:
Beginning Farmers & Ranchers
Date:
Oct 21 2016
Location:
Chapel

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