Agritourism brings the public to the farm, providing opportunities for education and an appreciation of farming. It can also boost the bottom line of a farming operation. Join this field day to hear from a diverse array of knowledgeable presenters at Bees N Blooms to learn about what's required to make agritourism work for your farm. This event will be held during peak lavender bloom–so come enjoy the show and see an example of agritourism in action! A catered lunch by Goatlandia will be provided with your ticket.
Monday, June 13
9am - 3pm
Cost: $30
Register here
Schedule
8:30-9:00 Arrive & Check-in
9:00 Bees N Blooms Farm Tour
10:00-10:15 Welcome and Introductions
10:15-11:45 Panel Discussion ~ Considerations and Opportunities for Incorporating Agritourism Into Your Farm Business
11:45-12:45 Lunch catered by Goatlandia & Networking
12:45-1:45 Breakout Groups ~ Local experts share their knowledge and answer questions
2:00-2:30 Groups report takeaways to full group
2:30-3:00 Networking
Panel Discussion
Rachael Callahan, UC SAREP Agritourism Program
Carmen Snyder, Sonoma County Farm Trails
Susan Kegley, Bees N Blooms
Bill McElroy, Monte-bellaria di California
Breakout Groups
Agritourism and Livestock Operations
Tamara Hicks, Farmstead Creamery
Jennifer Bice, Redwood Hill Farm ~ Capricopia
Deborah Blum, Goatlandia
Flower/Vegetable farms
Sophie Dolan, Flatbed Farm
Lorri Duckworth, Duckworth Family Farm
Administrative details for Agritourism Events (Insurance/safety; Permitting, regulations, Logistics – staffing, traffic/parking)
Kerry McGrath, Sonoma County Agricultural Ombudsperson
Bill McElroy, Monte-bellaria di California
Susan Kegley, Bees N Blooms
Marketing
Carmen Snyder, Sonoma County Farm Trails
Shana Bull, Shana Bull Digital Marketing
Claudia Vecchio, Sonoma County Tourism
